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"Questions about whether design is necessary or affordable are quite beside the point; design is inevitable. The alternative to good design is bad design, not no design at all."
              -   Douglas Martin, 1989
"It's really hard to design products by focus groups. A lot of time, people don't know what they want until you show it to them."
              -   Steve Jobs, 1998

Design Services

The best products and user interfaces are developed in two steps.

  1. Determine the right product to build.
    • Customer/User Observation Sessions
    • Contextual Analysis
    • Brainstorming/Visioning

  2. Determine the best way to build that product.
    • Interaction Design
    • Information Architecture
    • Visual and Graphic Design
Metanoia Design researches the user, models the data and generates ideas and designs to match your users and your business.
  • The user data/models are yours to use and reuse.
  • All work is fully documented ensuring good internal communication and easy hand-off to development.
  • Designs based on user data ensure user adoption.

We design innovative, customer-focused products, hardware and software, as well as, web applications, online training and online business communities. We can help you determine the potential impact of new and emerging technologies. We also provide a range of usability testing services.

Our experience includes work in the consumer, biotech, health care, telecommunications, and financial industries for a variety of customers from small start-ups to Fortune 500 companies.